The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.

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How do you find major donors? And when you do find them, how do you work with them? Today’s healthiest organizations have a moves management strategy in place that answers these questions. But in order…
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As fundraisers, we ask a lot of donors. We ask them to commit their hearts and minds to a shared mission. We ask them to commit their time and money. We even ask them to…
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One of the biggest challenges for today’s nonprofits regardless of size is diversification or revenue sources. Most organizations are reliant on a couple “bread and butter” programs for the vast majority of their revenue.  …
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With so many nonprofits today fighting for a slice of the fundraising pie, delivering a strong and consistent brand experience is critical. There’s a lot of information coming at consumers right now. Donors, in particular,…
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Today’s fundraisers are dealing with multiple generations, multiple cultures, and multiple ways to communicate with donors. It’s essential to keep these things in mind when connecting with your donor base. There’s no faster way to…
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Today’s nonprofits are dealing with a lot of data. It can be tough to make sense of it all and extract the insights that can actually help you evaluate your fundraising effectiveness and plan for…
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Recap: Donor Relations the Disney Way

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I admit it. Fundraising conferences are my jam.  The Bridge Conference for Integrated Fundraising & Marketingis like my superbowl.  It’s loaded with innovative content that spans digital, direct mail, creative, modeling, major gifts, planned giving, boards…
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Pursuant, a full-service, technology-enabled, data-driven fundraising agency serving nonprofit organizations, has been selected a multiple winner in the 38th Annual Telly Awards. The Telly Awards named Pursuant as a silver winner for writing for commercials/marketing,…
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At first glance, this year’s Giving USA Annual Report contains good news for the nonprofit industry. According to the report, donations across the the philanthropic landscape grew by 1.4% last year to a staggering $390…
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Pursuant Wishes You a Joyful Holiday Season

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Have you ever walked out of a movie theatre after watching a superhero film feeling like you could take over the world? (I must confess, I walked a little taller after watching Wonder Woman.) Or…
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If you have any experience as a customer, the brand that served you will evoke some sort of feeling in you, whether it’s positive or negative. Those feelings often are associated with specific experiences you…
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Does your blood pressure increase when you think about organizing all of the data you have on your donors? You’re not alone. Across industries, we have access to a great amount of data, but only…
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Major donors are a critical source of revenue for almost every philanthropic organization. Because of this, organizations like yours are consistently looking to fill the pipeline with new major donors who will become partners in…
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We recently got the opportunity to do a complete analysis of SPCA International (SPCAI). The animal welfare nonprofit works to stop the abuse and suffering of animals with innovative programs that serve both animals and…
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Today’s fundraising professionals are faced with an interesting paradox. On one hand, we have access to more data about our donors than ever before. Unfortunately, transforming that information into insights you can use to drive…
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We’re introducing some exciting new solutions to help you eliminate the guesswork of fundraising and develop data-driven strategies to achieve your vision. Reserve some time here with one of our team members to learn more…
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Nonprofits have more access to data and analytics than ever before. But as you may well know, accessible doesn’t always mean actionable. Having access to so much data should be able to help us fundraise…
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I had the pleasure of speaking at BloomCon in February on donor prospecting. I love donor cultivation events and they’re fertile breeding grounds for donor prospecting. Audience members asked me some great questions on donor…
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You stand for what you tolerate. – Unknown As a nonprofit professional, you are well-equipped to lead. You have become skilled in the art of building deep and meaningful relationships with donors and volunteers. You…
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In today’s blog post we are putting a spotlight on Open Door Mission in Houston, Texas. Founded in 1954 as a downtown Houston homeless shelter and soup kitchen, today Open Door Mission employs a multifaceted…
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