The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.

Blog

Do you ever wonder why brands like Amazon are so successful at engaging people and bringing them back time and time again? It’s not necessarily their prices or the convenience (which you can typically get…
Read More
Do you ever think about firing your board? If so, you aren’t alone. Most nonprofit professionals I meet are frustrated with their boards.   In every webinar, classroom training or custom training I do, I…
Read More
These days, there’s too much information out there to spend time on the irrelevant. Especially during the end of the year. People have evolved their abilities to quickly scan through direct mail, email, or websites…
Read More
While some organizations are abandoning direct mail in favor of a digital strategy, not every nonprofit is standing by that move. American Cancer Society (ACS) recently announced that after suspending their direct mail acquisition program…
Read More
Most nonprofits focus on two areas to meet fundraising goals: giving at the general, broad-based fund level and major giving. This strategy has a built-in gap: mid-level giving strategies that simultaneously upgrade donors to your…
Read More
Your year-end fundraising campaign is one of the most important opportunities to achieve your goals. When most organizations take in 50% of their total donations from October to December, you literally can’t afford to be…
Read More
“How should our nonprofit distribute our potential donor list in a way that sets up each major gift officer for success, while still giving our organization the best chance to cultivate those gifts at the…
Read More
A well-planned campaign, based on donor-centered fundraising best practices, will ensure your organization connects donors’ giving priorities with your mission to generate the highest level of revenue possible. With early planning and proper execution, this…
Read More
  A lot of factors contribute to creating a culture of philanthropy within your organization. However, few things are more important than your staffing, structure, processes, and reward systems. While storytelling and leadership are also…
Read More
  For most nonprofits, marketing is a game of keep-up. You’re constantly working to maintain the status quo. You hustle and sweat and just when you think you’re getting ahead, another hurdle—like diminishing resources or…
Read More
Since Ken Burnett outlined the principles of relationship fundraising in his 1992 book, Relationship Fundraising, the idea has spread throughout the fundraising community to become one of the dominant modes of thought about fundraising. But…
Read More
It’s no secret that fundraisers face significant challenges when it comes to engaging today’s donors. Their expectations of how and what we communicate have changed. While donors are giving more, they donate to fewer organizations….
Read More
“Social tools have the potential to change organizations, but only if those tools are implemented in a way that changes how individual employees work day to day.” – McKinsey January 2015 Survey Insights There was…
Read More
If I asked you to donate $1,000 this year to my organization, your gut reaction may be, “Well, that’s a significant amount. I’m not sure I can afford it.” But what if I asked you…
Read More
In just a few weeks, college campuses will be bustling with students, faculty, and staff. As a development professional, what if this year was different? What if this was the year that you were able…
Read More
Your organization’s vision defines what you want to accomplish and the time frame in which you will get it done. It is your “Big, Hairy, Audacious Goal.” But how exactly do you tie vision to…
Read More
It is incredibly difficult to go somewhere new and unfamiliar without directions. Yet as leaders that’s exactly what we’re called to do. Without a strong strategy in place, you will have a really tough time…
Read More
Identifying the “next generation” of major donors is an important priority for almost every nonprofit organization. As a fundraiser, you’re constantly wrestling with the same questions… Who will give today if I ask? How can…
Read More
“The Revolution was effected before the War commenced. The Revolution was in the minds and hearts of the people; a change in their religious sentiments of their duties and obligations. This radical change in the…
Read More
Editor’s Note: This post was originally shared as part of my series with Guidestar. To read other posts, click here. Most nonprofit leaders feel frustrated with their boards.  In every webinar, classroom  training or custom…
Read More