The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.

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  A lot of factors contribute to creating a culture of philanthropy within your organization. However, few things are more important than your staffing, structure, processes, and reward systems. While storytelling and leadership are also…
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  For most nonprofits, marketing is a game of keep-up. You’re constantly working to maintain the status quo. You hustle and sweat and just when you think you’re getting ahead, another hurdle—like diminishing resources or…
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Since Ken Burnett outlined the principles of relationship fundraising in his 1992 book, Relationship Fundraising, the idea has spread throughout the fundraising community to become one of the dominant modes of thought about fundraising. But…
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It’s no secret that fundraisers face significant challenges when it comes to engaging today’s donors. Their expectations of how and what we communicate have changed. While donors are giving more, they donate to fewer organizations….
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“Social tools have the potential to change organizations, but only if those tools are implemented in a way that changes how individual employees work day to day.” – McKinsey January 2015 Survey Insights There was…
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If I asked you to donate $1,000 this year to my organization, your gut reaction may be, “Well, that’s a significant amount. I’m not sure I can afford it.” But what if I asked you…
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Recap: Donor Relations the Disney Way

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In just a few weeks, college campuses will be bustling with students, faculty, and staff. As a development professional, what if this year was different? What if this was the year that you were able…
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Your organization’s vision defines what you want to accomplish and the time frame in which you will get it done. It is your “Big, Hairy, Audacious Goal.” But how exactly do you tie vision to…
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It is incredibly difficult to go somewhere new and unfamiliar without directions. Yet as leaders that’s exactly what we’re called to do. Without a strong strategy in place, you will have a really tough time…
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Pursuant Wishes You a Joyful Holiday Season

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Identifying the “next generation” of major donors is an important priority for almost every nonprofit organization. As a fundraiser, you’re constantly wrestling with the same questions… Who will give today if I ask? How can…
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“The Revolution was effected before the War commenced. The Revolution was in the minds and hearts of the people; a change in their religious sentiments of their duties and obligations. This radical change in the…
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Editor’s Note: This post was originally shared as part of my series with Guidestar. To read other posts, click here. Most nonprofit leaders feel frustrated with their boards.  In every webinar, classroom  training or custom…
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Many factors contribute to creating a culture of philanthropy within your organization. However, few things are more important than your staffing, structure, processes, and reward systems. While storytelling and leadership are also critical, these four…
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When it comes to innovation, nonprofits have typically been two to three years behind mainstream organizations and industries. Take social media as an example. Many nonprofits are just now beginning to integrate social networks into…
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  Successful cross-channel fundraising campaigns can lead to greater brand awareness, a larger donor base, and higher revenue. But getting there can be challenging. Without an intentional strategy, it can feel like your organization is…
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“Giving USA 2015,” the annual report on American philanthropy, was published today and this year’s report brings happy news. Charitable giving rose 5.4 percent last year to a record $358.4 billion, according to estimates from the annual…
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“…we are, in fact, on the cusp of a new golden age for marketing. At the core of the new era are five elements that are simultaneously familiar and fast changing.” – Jonathan Gordon and…
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“How should our nonprofit distribute our potential donor list in a way that sets up each major gift officer for success, while still giving our organization the best chance to cultivate those gifts at the…
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When a nonprofit gets caught in the act of lying about donations, it doesn’t benefit any of us. You may have seen in the news just a few weeks ago that the Federal Trade Commission…
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The nonprofit landscape has changed drastically over the past ten to fifteen years. In many cases, no one realizes those changes more than local church leaders. Today’s ministry leaders face a new series of challenges when…
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