The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.

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How do you identify your nonprofits’ most valuable donors? Sometimes the best place to start is with the information that’s right in front of you. Identifying and prioritizing your top donor prospects is something that…
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Despite the increasing challenges of traditional fundraising methods and the consistent growth in online giving, many nonprofits still have questions that keep them from experiencing the exponential potential of digital fundraising. Innovative Ways Engage Donors…
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Let’s be honest, the RFP process is not an exciting venture for nonprofits and fundraising professionals. I can say that because I’ve been on both sides of the equation. In fact, the RFP process calls…
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The fundraising landscape is changing rapidly and the challenges facing many of today’s nonprofit organizations have never been greater. These challenges require us to think differently when it comes to how we approach fundraising. The…
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Each month, our friends at the Atlas of Giving provide an estimate of charitable giving by sector, source and state in the U.S. This month, they released the annual results for 2014 and an initial…
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  Intelligent fundraising requires an objective approach to data and is guided by the insights it provides. Earlier this week, I shared two ways nonprofits can use data to identify and prioritize donors . While…
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Recap: Donor Relations the Disney Way

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The purpose of vision is to galvanize an organization—and powerfully advance its mission. Unfortunately, many vision statements developed by many nonprofit organizations are simply too vague and irrelevant to serve the purpose of driving the…
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Successful fundraising requires a commitment to learning as much as possible about your donors so you can be more effective in how you communicate with them, whether it’s through direct mail, over the phone, or…
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The fundraising landscape is changing rapidly and the challenges facing many of today’s nonprofit organizations have never been greater. We must become smarter in how we approach fundraising. In this week’s review, we wanted to…
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Pursuant Wishes You a Joyful Holiday Season

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The hardest thing to do in fundraising is to think like a donor. Let’s face it; thinking like other people is just plain difficult. Yet, getting this one thing right has the greatest power to…
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Let’s face it… most nonprofits rely on major gifts from individuals to fund a significant portion of their annual budget. With the average age of today’s major donors continuing to increase year after year, many…
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Earlier this month, we released our latest resource Balancing the Art and Science of Fundraising. The goal was to challenge nonprofit organizations to think differently and consider how we can take a smarter approach to…
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A culture of philanthropy is essential to the financial future of academic institutions looking to increase revenue without raising tuition. However, building a culture of philanthropy begins with everyone understanding it’s their responsibility to build financial…
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Donor retention is an increasingly popular (and important) topic for nonprofits, especially at the beginning of the year. Today, we want to share a few of our favorite resources from around the web when it…
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The fundraising landscape is changing rapidly and the challenges facing many of today’s nonprofit organizations have never been greater. At the same time, many nonprofit leaders are facing expectations that have never been higher. Fundraising…
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Big data has become an increasingly popular topic of conversation across the nonprofit landscape. Almost every nonprofit organization monitors recency, frequency, and monetary value (RFM) data. More and more organizations are leveraging external wealth screening…
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There’s no denying that fundraising is an art. Inspiring donors, to support a cause, has always required organizations to tell great stories. However, storytelling is more than reporting facts and figures. Effective storytelling puts a…
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Retaining donors is essential to maintaining a healthy donor pipeline. Donor acquisition and reactivation start the process of filling the donor pipeline, but you’re going to need a strategy to keep donors from slipping through…
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The fundraising world has changed dramatically over the past decade. 2014 even brought some unexpected changes and new trends (e.g. – The Ice Bucket Challenge) that have caused fundraising professionals to reconsider how to effectively…
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The phrase culture of philanthropy has become one of the hottest in the nonprofit world over the past few years. And today it’s not uncommon for a nonprofit leader or development director to talk about…
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