The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.

Blog

Over the past few years, nonprofits have started to wake up to the great value of data. However, it’s important to remember that data in and of itself is not particularly valuable. What’s valuable is…
Read More
Most people are afraid to ask for money. In the depths of our deepest fears, public speaking is king (at number one) and death scores a close second. Jerry Seinfeld pointed out the irony of…
Read More
As fundraisers, it’s easy to feel overwhelmed. Making our fundraising efforts about ourselves (rather than our donors) is a temptation every fundraiser faces, especially when we’re in the midst of a busy season. However, one…
Read More
Want to keep your Fundraising Knowledge up to date?
Subscribe to receive weekly email updates from The Intelligent Fundraiser!
  Organizations must take an active stance to drive general fund donors to the middle of their donor pyramid—and engage them with the right message. We can’t simply send donors with the potential to make…
Read More
  Many nonprofits think the top of the donor pyramid is where the money is; that it’s the best place to get the greatest return for their fundraising investment. It’s not. It’s true that with…
Read More
  Many nonprofit leaders wake up every day plagued by the same obstacles they faced the day before. Overall results have been stagnant since the Great Recession despite the fact that the cost of fundraising…
Read More

Featured Item

The Intelligent Fundraiser Blog

Recap: Donor Relations the Disney Way

Read More
The fundraising landscape has changed greatly in the past few years. Earning (and keeping) donors’ attention has become increasingly challenging, and more donors have shifted their focus from mission to impact. These changes have forced…
Read More
“Being entrepreneurial is essentially about thinking and doing something that we have not done before in order to achieve a desirable goal or outcome.” –Donna M. De Carolis Doing something that has never been done before…
Read More
This week we had the chance to sit down with Pursuant’s CEO, Trent Ricker, to get a peek behind the curtain of the decision to acquire software company 2DIALOG. Trent has served as CEO at…
Read More

Featured Item

The Intelligent Fundraiser Blog

Pursuant Wishes You a Joyful Holiday Season

Read More
Editor’s Note: This post was originally shared as part of my series with Guidestar. To read other posts, click here. The fundraising part of my brain was on fire after attending the AFP International Fundraising…
Read More
  Identifying prospects who are capable of contributing at a higher level is the first step in a cost-effective strategy for upgrading donors in a way that leads them towards making a significant impact in…
Read More
In today’s fundraising world, many nonprofits use a variety of communication channels to reach prospects and donors. Direct mail still plays a key role, online giving continues to increase, and social media is growing in…
Read More
Nonprofits have a natural opportunity to be incredibly effective at content marketing. Why? The story you have to tell is often a lot more compelling and easier to tell than for-profit entities. Because of this,…
Read More
Content is the currency of the digital age of fundraising. Donors expect nonprofits to share stories and information that are meaningful to them. As a result, many organizations are creating more content than ever before…
Read More
The challenges you face as a nonprofit leader can feel insurmountable at times, especially in today’s changing fundraising landscape. The cost of fundraising continues to rise while new projects and programs needing funding are constantly…
Read More
Every nonprofit leader wants to reach more donors and raise more money so that his or her organization can continue to make the world a better place. For many, that desire to make a lasting…
Read More
There’s good news from the most recent fundraising forecast from Atlas of Giving — overall giving projected to have 2.5 percent growth in 2015 instead of the previously indicated 3.2 percent decline. Earlier this year,…
Read More
Note: This post originally appeared on GuideStar USA. To read more of my posts for GuideStar, click here. I’m counting down the days to AFP ICON in Baltimore. It helps that they have a counter…
Read More
The fundraising landscape has changed significantly over the past several years, and many organizations are looking for new and innovative ways to effectively reach donors and raise money in a short period of time. New…
Read More
Right now, there could be hundreds, if not thousands, of donors hidden in your database who have the ability to give more to your organization. In fact, a recent study cited that 44% admit they…
Read More