The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.

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January 9, 2018 Webinars
The beginning of the year is always an exciting time of fresh starts and new beginnings. But if you’re like most fundraisers, there’s also a question lingering in the back of your head as you...
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January 8, 2018 Content Papers
We are told that analytics and data should help us be smarter about how we fundraise. But it can be difficult to know where to start. In fact, more data has been created in the past...
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October 30, 2017 Webinars
Giving to charity is the neurological equivalent of winning the lottery. So why do 3 out of 4 donors not make a second gift? What can you do to make them stay? The short answer...
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October 29, 2017 Content Papers
Bringing new donors on board can be a challenge. Acquiring new donors isn’t as easy as simply sending out a mail piece, firing off an email, or posting on Facebook. Standing out in our increasingly...
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October 27, 2017 Webinars
We spend thousands, millions even, acquiring new donors. So why are we accepting the reality that many of them are walking away? What will make them stay? What business rules help you guarantee a long-term...
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September 28, 2017 Content Papers
Digital fundraising is an essential part of almost every organization’s year-end strategy. But just because it’s a priority, doesn’t mean that developing an infallible strategy is easy. While the timeless principles for reaching donors and...
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Content Papers

The Art of Storytelling

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September 25, 2017 Webinars
Most organizations have high capacity donors hiding in plain sight. How do they go unnoticed? Chances are you’ve got valuable observational data about your donors that you aren’t currently mining.   If you only knew...
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August 30, 2017 Content Papers
How are you really doing when it comes to inspiring donors and creating a long-term sustainable fundraising program? For many nonprofit organizations, that question is harder to answer than you might think. Evaluating the health...
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August 16, 2017 Webinars
A wise fundraiser once said “Finding new donors is like going fishing. You need to have bait and a good place to fish.” Everyone wants new donors especially at year-end, right? So how do you...
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Webinars

Field Guide for 2017 Fundraising

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August 6, 2017 Content Papers
Exceptional storytelling creates emotion that leads to action. And while nonprofits are constantly doing things to make the world a better place, many struggle to tell stories in a way that captivates supporters. Do you...
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July 13, 2017 Webinars
Over the past few weeks, numerous studies and reports have been published on the latest fundraising trends and predictions for 2017. Mid-year reports and industry benchmarks are being discussed everywhere. But what are the most...
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July 7, 2017 Content Papers
Do you want donors to associate your organization with a wildly impressive donor experience? Everyone in your organization who touches a donor in any way needs to be part of intentionally creating a donor-centric experience—from...
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Content Papers

Overcoming the Major Donor Dilemma

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June 19, 2017 Webinars
Have you ever walked out of a movie theatre after watching a superhero film feeling like you could take over the world? Or did you ever feel a tightening in your throat after hearing someone...
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May 31, 2017 Infographics
Today’s technology gives you access to massive amounts of information about your donors. But what do you do with it all? There is so much to learn about your donors and so much to do....
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May 11, 2017 Webinars
United Airlines. Disney. Starbucks. Comcast. Have you had a good experience with one of these brands? A bad one? All of them elicit a feeling in consumers—for better or worse. Your organization does, too. Every...
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Webinars

Upgrade Your Best Donors Today

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May 2, 2017 Content Papers
Nelson Mandela said, “It always seems impossible until it’s done.” Changing the world may not be impossible, but some days it feels like it. Challenges are vast: limited resources, increased competition, elevated donor expectations, high...
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April 13, 2017 Slides
Are you missing donors with the capacity and interest to do more?  Most organizations have high capacity donors hiding in plain sight.  How do they go unnoticed?  Chances are you’ve got valuable observational data about...
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April 11, 2017 Webinars
Nonprofits have more access to data and analytics than ever before. But as you may well know, accessible doesn’t always mean actionable. Do you feel overwhelmed? Unsure what data to collect? Wondering what metrics matter?...
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Webinars

Donor Acquisition Made Easy

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March 30, 2017 Content Papers
According to fundraising researcher and expert Dr. Adrian Sargeant, a 10% improvement in your donor retention rate can equal 200% in donor lifetime value. Not only is retention critical to a healthy donor pipeline, but...
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March 3, 2017 Webinars
Changing the world may not be impossible, but some days it feels like it. Challenges are vast: limited resources, increased competition, elevated donor expectations, high staff turnover, and an expectation for an annualized ROI–and that’s...
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February 28, 2017 Infographics
Predictability is a value we treasure in the nonprofit space, but it can often feel more like a rare luxury than a consistent part of our fundraising. In order to establish a healthy donor pipeline,...
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February 2, 2017 Content Papers
In fundraising, as in life, the only constant is change. Over the course of the past few years, we’ve experienced more change than we realize. Things that used to be commonplace have become irrelevant. Nonprofits...
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January 31, 2017 Webinars
According to fundraising researcher and expert Dr. Adrian Sargeant, a 10% improvement in your donor retention rate can equal 200% in donor lifetime value. Retention is a critical component of a healthy donor pipeline. So...
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January 12, 2017 Webinars
With Brexit, the Syrian refugee crisis, and the inauguration of a new President, among many other considerations, the current national and global climate has critical implications for what you can expect in your fundraising efforts...
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November 14, 2016 Content Papers
You have ambitious fundraising goals and rely on major donors to fund them. But challenges around identifying and engaging new major donors are plentiful. The tools and strategies we have utilized for decades are no...
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