The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
The Intelligent Fundraiser® Resources to Help You Work Smarter, Not Harder.
First Gift: Acquisition Cost Calculations
Calculate by campaign for a 12 month period. Do not include staff time in your costs.
Acquisition Campaign #1 $ $ $ # $
Total New Donor Acquisition Costs $ $ $ # $
Second Gift: Continuing Donor Cost and Conversion Calculation
Isolate your new donors and follow their giving for two full years.
  # # # % $ $
Key Donor Health Statistics
Nonprofits shold know these numbers as part of their ongoing evaluation metrics.
All numbers below should reflect a 12-month period # $ $ $ $ $
Lifetime Value Calculations
$ $ $ $ $
Retention
Rate
Lifecycle™
Expectancy
0%0.0 5%0.0 10%0.0 15%0.0 20%0.0 25%0.5 30%1.0 35%1.5 40%1.5 45%2.0 50%2.5 55%3.0 60%3.5 65%4.5 70%5.5 75%7.0 80%9.5 85%13.0 90%22.0 95%45.0