Direct mail is a staple in nonprofit direct response fundraising. Yet many nonprofits treat it as a commodity that exists in a category by itself. We think differently. Our clients create campaigns that integrate direct mail with online efforts and social media, personalizing communication on a 1:1 level to generate extraordinary results.
Many organizations are starting to see the majority of their donations come through the online channel. Too many of these organizations are leaving money on the table, turning donors away through poor online practices and lack of optimization. See how you measure up with our free online revenue assessment tool. Not what you thought? We can help.
Search Engine Marketing and Optimization
Digital marketing enables nonprofits to reach more potential donors than ever at incredibly low acquisition costs. With a crowded marketplace and lack of strategy, many nonprofit organizations struggle to make an impact in the online space. Search engine marketing, site optimization, and defined strategy must help your organization break through the noise to a targeted audience.
Social media has been a hot-button topic for nonprofits in the past few years, yet very few organizations are using it with a positive return on investment to win new donors and spread their message. Our clients are seeing great returns on our integrated campaigns, which pull together social media, direct mail, and email appeals to empower your most powerful advocates to work on your behalf. Do you want social media to have a greater impact on your direct response fundraising results? Let’s talk.
Direct Response Television
Many nonprofits see direct response television as an expensive way to convert viewers to donors, with low conversion rates. With our proprietary methodologies, our clients are seeing positive ROI on their DRTV campaigns, turning this acquisition method from a loss-leader to a profitable venture. If you are losing money on direct response television appeals, it is time to change your approach.
Have your direct response efforts become stale? Do your programs operate independently of each other? It’s time to integrate, innovate, and optimize. Fill out the form below and let us help you raise more money than ever.