Trent brings to Pursuant more than 25 years of executive management and consulting experience, with a heavy emphasis in the nonprofit sector and fundraising technology. Trent currently leads Pursuant as chief executive officer and president, casting vision for the company while also playing a key role in client service, fundraising strategy, and technology leadership.
Trent joined Pursuant after spending over four years with Convio (acquired by Blackbaud), a leading software provider to the nonprofit market. As vice president of account services, he led a consultative approach to serving all 1200+ nonprofit clients across Convio’s platform. Prior to that role, Trent led the expansion of Convio’s fundraising consultancy and served as the principal consultant on projects serving some of the largest nonprofit organizations in the world, including the American Cancer Society, American Red Cross, National Multiple Sclerosis Society, Feeding America, Anti-Defamation League, and Susan G. Komen.
Prior to joining Convio, Trent launched and led a top interactive marketing agency in Denver, Colorado. His agency won numerous awards and worked with top brands such as Apple, Sun Microsystems, and Qwest Communications. It was through the agency’s foundation that Trent turned his attention to helping leading nonprofit organizations in adapting for-profit business and marketing principles towards fundraising strategies.
Trent’s early career consisted of leading his father’s national art gallery business for ten years. As president of Michael Ricker Pewter, Trent oversaw operations of more than thirty galleries across the nation as well as the production and operational facilities. His pioneering work on collector relationship management became the foundation for his constituent relationship management framework in the nonprofit sector.
Trent holds a B.S. in Entrepreneurship and Small Business Management from the University of Colorado, where he graduated with honors. He lives in the Dallas area with his wife, Jana, and his two daughters, Jordan and Hadley.