As a full-service fundraising agency, Pursuant is proud to partner with our clients and share their inspiring missions through creative storytelling. Recently, we received recognition from the Telly Awards for this video storytelling campaign for CitySquare, an organization committed to fighting the causes and effects of poverty in Dallas, TX and the surrounding communities.
2019 Telly Award Winner: Forest Theater Restoration
The Forest Theater was once a bustling, vibrant, cornerstone of the south Dallas community. In 2017, CitySquare embarked on an intentional journey to work alongside the community to revitalize the Forest Theater to benefit the community for health, education, and entertainment purposes.
This video was created to cast the vision for that effort in a way that celebrated the theater's history rather than "rescuing the theater" and victimizing the residents that have been impacted by the challenges faced in the community. Everything in the video was intended to capture the energy and positivity of the theater's history to inspire other Dallas residents to build upon the success of the past and join the movement of revitalizing the city.
In addition to inspiring others to support the vision, the video also needed to communicate CitySquare's intention to engage the community to gather input about what is needed and what is lacking before crafting a final vision for the theater.
CitySquare exists to fight the causes and effects of poverty through service, advocacy, and friendship in Dallas and the surrounding communities. Working together as a community, they invest in various programs and initiatives to feed the hungry, heal the sick, house the homeless, and renew hope in the heart of Dallas. To learn more about the Forest Theater restoration project or their other incredible projects, visit www.CitySquare.org.
About the Telly Awards:
The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.
Pursuant has been recognized for creative excellence with more than 50 Telly Awards in the almost 20 years of our company’s history.