By: Hannah Geiser

What Today’s Peer-to-Peer Fundraising Participants Need to Succeed

While there have been many studies focused on P2P campaign/transactional data, there’s been little insight into the participant's perspective and what they need to succeed. Until Now.

We sat down with our friends at OneCause, who surveyed 1,100 Social Fundraisers that participated in peer-to-peer campaigns to understand what motivates them, influences success, and drives engagement. Check out the full study here.

You'll Come Away Learning:

  • Unique motivators and challenges for different types of fundraisers
  • Top factors that influence participant engagement and success
  • Preferences for follow-up communication and engagement

If you're hungry for more, check out our last episode on SEO secrets for nonprofits. Listen to it in the car, on the train to work, while you're doing the laundry or while taking a walk. We hope you enjoy it! Be sure to subscribe in your favorite podcast player like iTunes, Google Play, or Stitcher.

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