Taylor has been working in nonprofit technology for over 10 years and has worked with hundreds of organizations, both large and small. Prior to joining the Pursuant team, Shanklin served as Director of Product Marketing & Marketing Strategy at Kimbia, Inc., where she drove product marketing, corporate marketing programs, content marketing, and strategic partnerships. She also previously served as Chief Operations Officer at RaiseMore, a mobile fundraising start-up. Her career in nonprofit technology began at Convio, Inc., where she held roles within client services and continued her tenure with the company at Blackbaud working in both client services and product marketing.
Taylor is the mind behind Hacks for Good, a passion project where she brings the ideology of growth hacking to the nonprofit sector. She built Hacks for Good entirely from scratch with the mission of empowering charities to adopt a growth mindset and use the tools and tricks of the for-profit space.
A lifelong Austinite (born and bred in Austin, Texas), Taylor currently lives in the area with her husband, Daniel, and their two young children. She graduated Summa Cum Laude from Texas State University with an M.A. in Mass Communication, and also holds a B.A. in English from University of Texas at Austin.