Building a case to invest in your mid-level program can be a challenge for many development directors. Understanding what metrics to measure and how to optimize your mid-level program will help you feel confident about investing in this area of fundraising.
- How do we make the case for mid-level at our shop?
- What insights do we need to drive a strong mid-level program?
- What questions should we be asking?
- What’s the potential value of my mid-level file?